1. Screen Real Estate Limited
The computer screens have increased in size over the years, but Web designers do not have the problem of how to present all information of a customer “above the fold” so that visitors too by scrolling involved.
It’s hard enough to get the chance to read anything, let alone copy drones. This problem is not inflated by the tactics of SEO promotion textual presentations in the amount of exercises will help in cases of diarrhea key phrase.
When you say a lot to prove some of them in audio, so the prospects are sitting back to listen and record what you say, rather than desperately hunting for the information they need. The most important thing that impacts a user’s Web experience, how quickly they can find what they have learned and what could be easier and faster than an audio button.
2. Readability computer screen
We are all with the eighth and halb ELF permanently implanted in our heads raised. Unfortunately, computer monitors “four by three aspect ratio is flat and widescreen monitors use New Breed of sixteen by nine format – ideal for editing timeline and spreadsheets, not so good for reading .
Computer monitors have never been so easy on the eyes and have the new flat panel LCD light and shows more contrast to the great graphics, but still not so great, is to read. So rather than an indication of your potential customers eyestrain and headaches, which provide information on the audio, a user much more, a user-friendly experience.
3. Springfield, scan, skim and search
We have learned from usability studies that seventy percent of Web users scan and copy to skip the headlines Web and attention bullet points. If your information is a little more complex or demanding your web visitors are probably not always a complete or accurate history. Besides the fact that your prospects can copy and scan for highlights forged a costly mistake in misunderstanding.
You bury your message in massive amounts of text to confusion and misunderstandings, which ultimately cost you money in lost sales and dissatisfied customers. If your web logs show a large number of visitors choose your site shortly after his arrival, they probably try to find a buried what they are, your SEO-friendly jungle text. If you attract a large number of visitors spent money on your site, you owe it to themselves to find the information they had to deliver.
So that visitors click on a button to your audio message based marketing in sixty seconds professionally delivered more votes to become boring for people to read the perspective of a thousand words, text, difficult to do.
4. The consistency of message delivery
Who knows how to run a sales department that different people expressing the same message differently. Some sellers have a better understanding of your marketing message, and others do not sell that motions “orders” and “.”
Even good sellers often find that important information is omitted or ignored, because the customer asks questions, is interrupted or not concentrated. If customers in their free time to browse your site, you never know how your copy and read how they really understand really. It’s called “Surf” is not a reason to study – “too much”.
Through the presentation of information in audio, deliver a message compatible with no error omitted. The human voice cuts through the concentrated barrier and leaves an indelible impression of who you are and why customers should perspectives. If you indicate the reason for buying and audio, hear all the same message, same way. If content is king, it is the consistency of kingmaker.
5. Multitasking
The modern workplace is hectic. It would be nice if we could all act like doctors and lawyers to secretaries to organize and monitor our receivables, today if we are what we can concentrate on driving. Unfortunately, this is an impossible dream for the people of the most modern business, especially entrepreneurs.
Surfing most of us on the phone, writing e-mails, the Web and how to deal with colleagues and clients always a whirlwind of activity. »Request a stop multi-tasking business and focus on your beautiful prose is not entirely realistic. People want to be brief, precise and fast. While television advertisers can distribute their marketing messages fifteen and thirty-second spots, you can imagine that, in sixty seconds finely crafted sound of a professional speaker who knows how to provide consigned to draw your attention to them and make prospects feel.
6. Memory retention
Advertisements years ago, was sixty-second, children play games for hours, life was simpler. Today is fifteen seconds commercials, children play video games with constant stimulation audio and visual, and we are always available with our cell phones and BlackBerrys. Our ability to retain information is too difficult for a new world order of the constant contact affected. Instant messaging is even a new plain language, which decreases with sophisticated communication to a new low – Where is John Simon when you need it.
If you want to be heard, there is no better way than the sound of human voice.The human voice carries chaos and embeds itself in the mind of your potential customers.
7. Branding – Creating a legal entity
Successful businesses all have personalities, and there is no better way, the personality of your potential customers to transfer, as with sound. They spend thousands of dollars, such as logos, printed materials, ads and search e-mails and websites, so you should, but give your business a personality that is the decision that any should be on your site Blue.
Differentiate your company from the competition is not a personality business memorable. One of the best examples is the story of J. Peterman. Anyone who saw the show Seinfeld, John O’Hurley recalls J. Peterman ’s character. O’Hurley interpretation Peterman was so strong, so memorable and powerful that when the real company J. Peterman was, he was the actor John O’Hurley, who has been able to replace in the economy based on his fictional portrayal of the real J. Peterman. It is the power of voice and ability to create personality.
8. Persuasive, provocative, compelling
The competition is fierce and it is noticed in a crowded market is difficult. We can not guarantee that all opportunities to communicate effectively with prospects through already. You’re not alone in having a website, blog or product that meets your needs, prospects, you need to do more than simply state your offer, or even a little me-too-promotion you must be convincing, provocative, interesting and concise.
It is only 136 words to sixty seconds of audio write. With the right 136 well written words, through a carefully selected, professional voice over artist, you can deliver more than just a place provided you can deliver the marketing message all the personality and image brand.
9. Cost-effectiveness
Many business people are frightened by the assumption that multimedia such as audio solutions are expensive – but this is simply not the case. The audio is much less expensive than video, animation and other rich media to work intensely creative. If you are good people who know what they do, hire, you can produce an audio presentation of a professional and integrated into your website for a household are available to any distributor.